Tag: advertizing

What Exactly Does a Horror Reviewer Do?

Brutal as Hell features an editorial by Keri O’Shea about reviewers and the film industry, specifically reviewers and makers or horror film. But it is worthwhile reading for anyone interested in the relationship between pop culture writers and pop culture marketing and industry. (via @ruemorgue)

For the Win!

Cover blurbs can be tricky things. Some authors see them as good publicity tools, and who’s to say they’re wrong? After all, it puts their name on books not their own, right there for eager readers to find. Others see them as favours to pay back to writers […]

Ricardo Montalbán, RIP

Ricardo Montalbán has died. Gutter fans probably remember best his roles in Star Trek, Planet of the Apes, Fantasy Island and Spy Kids, but Montalbán had a long career and also worked hard to combat stereotypical depictions of Latinos. Linda Holmes writes about Montalbán trapped on Fantasy Island […]