“To be fair, I have no idea whether [Will Ferrell] had input into the script of The Lego Movie or not. But the mere fact that he was cast as the movie’s villain should have been a giveaway as to its ideology. For more than a decade now, Ferrell’s starred […]
“This database probing told me three things: 1) Netflix had an absurdly large number of genres, an order of magnitude or two more than I had thought, 2) it was organized in a way that I didn’t understand, and 3) there was no way I could go through […]
At How Not To Suck At Game Design, Anjin writes about marketing, cycles of exclusion and what to do about it: “Yes, excluding people based on demographic data makes sense to a lot of people in marketing. It’s considered a best practice and it actually is a pretty […]
At NPR’s Monkeysee blog, Linda Holmes writes about enthusiasm, the outloud internet, broadcast television, premium cable, the Man and many things worth thinking about. “[T]here is a better way forward. Fall in love with things. Try things; dislike some of them. Love people who love things you can’t […]
Ursula Le Guin talks about blurbs: “The trouble is, these days, that any moderately successful author who ever blurbed a book is at this very moment being approached by other authors and probably some editors — and not two or three of them a month, the way it […]
Peter Gutiérrez looks at the pop culture propaganda of Ender’s Game, Pacific Rim and G.I. Joe marketing campaigns. “The interesting, if obvious, thing about these marketing posters is that they seem to rely on the viewer’s familiarity with propaganda. Does that mean that the audience for blockbuster movies […]