Tag: Atari

Do You Want Fries With That?

Last year when I heard that Burger King was planning to release a series of video games for the Xbox 360, I thought the game industry was headed for a new low. To me, this went way beyond the shameless hordes of promotional tie-ins to popular movies and […]

The Name Game

While I wait in the lobby of one of the largest game studios in the world, I watch someone go through to the inner sanctum. The shiny barrier, with transparent doors that whir apart at the wave of a card-pass, looks familiar — I think I’ve seen the […]